“Red Dot Cultural Tourism” located in the center of Taichung is close to the elegant Liuchuan waterfront in the old city of Taichung, the Chinese night market and historical time alleys that are loved by old Taichung people. In recent years, art and cultural spaces and cultural shops have been emerging like spring buds, and the magical style as charming as a theater attracts travelers who love city exploration and unique taste. Since its opening in 2014, it has become an indispensable cultural landmark in Taichung, and this year it has also ushered in its 10th anniversary renovation, pushing creativity and art to its peak again. The new look created by Zou Junsheng, the first prize winner of the Bologna illustration in Italy, has once again become the focus of Taichung's old city. This modification is not only a tribute to the past decade, but also a prospect for the future of “Red Dot Cultural Tourism”. From creative designs, interesting hall slides, to brand new parent-child sharing spaces, every place is full of surprises and imagination. Let's explore this magical “Red Dot Universe”.
“Red Dot Culture and Tourism” modification highlights #01▼Relive the childlike lobby slide
The iconic design of “Red Dot Cultural Tourism” – the silver slide “COWABUNGA” in the hall has always been a favorite among tourists. This slide is not only part of the space design, but also carries the wonderful memories of countless passengers. During this modification, the slide was retained and perfectly integrated with Zou Junsheng's new visual style. The slogan on the wall, “Never lose your childish enthusiasm, and things will come your way.” is a response to this childlike innocence. It also reminds every passenger, regardless of age, to maintain that innocent curiosity and enthusiasm. Slide down this slide, as if you are taking the passengers into a world full of creativity and joy.
“Red Dot Culture and Tourism” modification highlights #02▼Combining art and play spirit, create a popular toy store
The modification of “Red Dot Cultural Tourism” was described as a “human toy store”. This description is not only aimed at the interesting design inside the hotel, but also an interpretation of the overall atmosphere. Zou Junsheng hopes that travelers can experience a strong experience that is separated from daily life here. Whether it is the design of the hall or the existence of the slide, it is full of artistic and fun. This is not only suitable for family travelers, but also a healing space for adults who want to relax. Zou Junsheng has built this hotel into a “theater-like happy space”, and every place can make people feel a strong artistic atmosphere and welcome feeling.
“Red Dot Cultural Tourism” modification highlight #03▼The highest point in Taichung city is “Very Chill”
During this modification, “Red Dot Cultural Tourism” launched a new check-in point – “Yuqiu Very Chill” on the second floor, which became the highest peak in the middle district of Taichung. This clever design concept comes from Taichung’s former name “Da Dun”, and “Youqiu Very Chill” echoes the historical background of the city. Travelers can enjoy a moment of tranquility in the most relaxed posture here, make friends, relax and chat, and even roll on the grass to feel the joy of childlike innocence.