Travel is no longer just a movement from A to B, but a deep experience that awakens the senses and the soul. In 2025, global tourism will usher in a change: people begin to find themselves in technology, health, and nature, and embrace more diverse travel methods. From the tranquility of looking up at the starry sky at night to the surprise itinerary of AI smart design, every departure is hidden in infinite possibilities. Booking.com conducted a survey of more than 27,000 travelers in 33 countries and regions, and announced the “Nine Travel Trends in 2025”! Let these nine major travel trends take you to reimagine the appearance of travel, take you on a unique journey, and open a new door to the world.
Travel Trends in 2025 #01▼Fantasy Journey Under the Starry Sky
In the dark night sky, the stars seem to be whispering to you. When the lights fade away, the true beauty of nature begins to appear. When you lie on the boundless grass, the stars spread out like a dream, the beauty beyond reality makes people stare at it with breath. 73% of Taiwanese travelers said they were eager to stay away from light damage and regain their connection to nature under the stars. Night travel has become a new trend in 2025. It can not only avoid the heat of the day, but also immerse yourself in the fantasy of the universe. Light-free accommodation and starry sky guide make every night a precious time worth savoring.
Travel Trends #02▼Healthy Journey Makes Life More Enriched
It’s not just rest, but rebirth of the body and mind. A health trip may start with the energy repair of red light therapy and end with the young activation of stem cell technology. 78% of Taiwanese travelers are ready for a new experience of healthy travel, from cryogenic therapy to body vibration therapy, every step of life is filled with life. These healing moments are not only experiences, but also a deep care for oneself.
Travel Trends #03▼AI creates exclusive itinerary
Travel has never been so close to personal needs. AI has become the best partner for travelers in 2025, making every journey full of exclusiveness. 66% of Taiwanese travelers said they like to use AI to plan their itineraries to make travel smarter and more personalized. Avoid the crowds and explore the secret realm that you have never heard of. Imagine AI helps you plan a journey that is exclusive to you: a secret forest trail, a local favorite tavern, and a lakeside cabin away from the crowd. Every trip is an adventure that belongs to you.
Travel Trends #04▼The “SKI” model that fills life with memories
Instead of leaving behind wealth, why not create memories worth cherishing? 65% of Taiwanese travelers are choosing this attitude towards life and putting their dream journey into action. By choosing to realize your dream journey with the “Spending Kids' Inheritance” model, it proves that memories are more worthy of treasure than wealth.
Travel Trends in 2025 #05▼Exclusive Journey for Men Makes the Heart More Free
Life under pressure always makes people breathless. They long to stay away from the pressure of the city. A group of male travelers talk to each other in the mountain hut and share their mental journey. 57% of male travelers support exclusive male travel, citing mental health and emotional connection as an important element of the journey. From hiking to meditation, these journeys redefine male courage and softness.
Travel Trends #06▼Age Adventure Redefines the Possibilities of Life
Age is never a reason to take risks. In 2025, 26% of senior travelers chose to challenge their limits, from sand skiing to skydiving to Antarctic camping, and they are using courage to write different stories. The meaning of travel is never about age, but about the enthusiasm when facing the unknown.
